To raise awareness on the importance of the World Peace Day and on 11.11 The Chennai Silks led a promotion rally from Avinashi Temple to the following areas of Muthuchettipalayam, Sevur Road, Rayarpalayam Pirivu, Government Hospital, East Car Street, Sree Kumaran Thangamaligai and then reached back to Avinashi Temple. The rally took place between 6.30 am to 7.45 am on 3rd November 2024.