Reaffirming its commitment to help transform lives for a healthier nation, Amway India, a leading company supporting health and wellbeing needs, celebrated National Nutrition Month with targeted interventions across the country.
Aligning with the theme of the year “Nutritious Diets for Everyone,” the initiative focused on building understanding around the importance of diet that meets daily nutrition needs. These interventions reinforced the company’s vision of building a healthier India by prioritizing healthspan.
By promoting balanced diets, Morning Nutrition for starting the day right, need-based nutrition recommendations backed by quality products, and healthy cooking tips, the month-long initiatives aimed to equip distributors with the knowledge and tools to help themselves and their customers make informed dietary choices and build lasting, health-promoting habits.
Amway India engaged 30,000 distributors and their customers nationwide through targeted nutrition-led interventions during National Nutrition Month.
Speaking on this, Rajneesh Chopra, Managing Director, Amway India, stated, We at Amway India take immense pride in our philosophy of putting ‘health first,’ which guides everything we do. Our National Nutrition Month interventions were designed to empower communities with the knowledge to make healthier choices, embodying the belief that health is a fundamental principle.
We also emphasise the importance of a balanced Morning Nutrition ritual, coupled with need-based supplementation, as it plays a pivotal role in setting the tone for the day and supporting overall well-being. Our approach to health is holistic. Through these efforts, we are reinforcing our commitment to transforming millions of lives by prioritizing healthspan vs lifespan.”
Through the National Nutrition Month initiatives, Amway India organized daily educational workshops for its distributors across regions—East, West, North, and South—each focusing on nutritious, balanced diets and the importance of Morning Nutrition. These workshops covered a range of topics, including the benefits of protein intake, healthy dietary habits, and recipes for nutritious meals using Nutrilite All Plant Protein to meet your daily protein goals and Amway Queen Cookware.
In the South region, Amway India launched a campaign titled “The 5 AM Club – Wake Up to Wellness”. This 21-day program focused on building the habit of waking up early, engaging in healthy practices, and creating productive routines for holistic wellness. Participants were encouraged to adopt the “morning miracle” concept—getting a head start on the day for increased focus and productivity.
The program featured daily capsule workshops at 5 AM, designed to instill lasting health- promoting behaviours through consistent engagement. These power-packed sessions covered a range of topics, including Goal setting, Positivity, Manifestation, Understanding diets, Protein Bites, Health Span vs. Life Span, Pain Management etc with the help of expert speakers.
