Sony India announced the launch of BRAVIA 9II, the newest addition to its premium BRAVIA television lineup and Sony’s flagship True RGB television for 2026.
Building on the success of the recently launched BRAVIA 7II, which introduced Sony’s next-generation True RGB display technology to Indian consumers, the BRAVIA 9II brings Sony’s most advanced picture and sound innovations together to deliver the ultimate cinematic viewing experience at home.
Both models are powered by Sony’s proprietary RGB Backlight Master Drive Pro, which precisely controls independently driven red, green, and blue light sources, enabling the new BRAVIA True RGB TV models to achieve the largest colour volume ever in Sony’s home TV history, delivering accurate colour reproduction from a wider viewing angle, in a bright home environment.
At the heart of BRAVIA 9II is Sony’s revolutionary True RGB technology, representing the brand’s most advanced implementation of RGB display innovation to date.
Unlike conventional LED televisions, True RGB independently controls red, green and blue LEDs through RGB Backlight Master Drive Pro™, enabling significantly wider colour volume, enhanced brightness, deeper blacks and remarkably lifelike picture quality.
Working together with Advanced AI Cognitive Processor XR™, Sony’s advanced RGB architecture intelligently analyses every scene in real time to optimise colour, contrast and brightness while faithfully preserving the creator’s original intent.
Purpose-built for premium large-screen entertainment, the BRAVIA 9II features newly developed LED controllers that deliver Sony’s highest level of backlight control.
Combined with RGB Triluminos Max, Luminance Booster Pro and Smooth Colour Gradation, the television produces purer primary light before it reaches the panel, reproducing richer colours, smoother tonal transitions and more accurate hues, even at higher brightness levels for exceptional viewing in bright living room environments.
The BRAVIA 9II comes with exclusive features that further elevate the viewing experience with Immersive Black Screen Pro, a newly engineered glare-free, low-reflection screen treatment that delivers deeper blacks while revealing fine details in darker scenes.
- First True RGB LED BRAVIA TVs: the BRAVIA 9II and BRAVIA 7II, each using independently driven red, green, and blue LEDs for precise colour reproduction in bright living room environments.
- True RGB Televisions offers Dolby Vision, Dolby Atmos, DTS:X, and IMAX Enhanced.
- The result is a viewing experience that maintains creator-intended colour, depth, and detail under real-world conditions.
- Powered by XR Contrast Booster, BRAVIA 9II and BRAVIA 7II achieve exceptional peak brightness while maintaining deep, detailed blacks for enhanced depth and realism.
- Large Screen for Immersive Experience: The True RGB series BRAVIA 9II & BRAVIA 7II both offer the most immersive size options for large-format cinematic viewing and also maintain ease of installation and integration.
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