PURE, a pioneer in energy storage products and leader in e-mobility 2W, today (15th April 2025) expanded its commitment to India’s energy transformation with the introduction of its PuREPower energy storage products in Coimbatore, with a sharp focus on the compelling advantages for commercial enterprises.

Speaking at the Coimbatore launch, Nishanth Dongari, Founder & Managing Director, PURE, emphasized the company’s core strength: “PURE, a pioneer in advanced battery technology and power electronics, has architected PuREPower with an unwavering goal: to redefine energy resilience for India, specifically catering to the critical needs of businesses.

PuREPower Commercial is poised to transform business operations and deliver remarkable reductions in both capital expenditure (CapeX) and operational expenditure (Opex) related to power.”

This empowers businesses to effortlessly propel all their essential high-surge load equipment while simultaneously capturing the value of excess renewable energy. Leveraging rapid charging during off-peak hours through its integrated Time of Use (ToU) functionality, businesses can then strategically deploy this stored energy during periods of peak demand, translating directly into significant cost savings and enhanced energy security.

Adding his perspective at the launch, Raguram Arjunan, President of the Sustainable Energy Professionals Association (SEPA), lauded PURE’s efforts, stating, “PURE’s launch of the revolutionary PuREPower marks a significant step forward for India’s energy landscape. This ‘Design and Make in India’ product holds immense potential to bring unprecedented scale to business operations while delivering substantial and much-needed cost savings.

It’s precisely the kind of innovation that will play a vital role in India’s economic growth and sustainability goals.

While PURE also offers PuREPower Home for residential and small business applications, and the utility-scale PuREPower Grid, the Coimbatore launch underscores the immediate and transformative impact of PuREPower Commercial on the Indian business landscape.

This innovative solution tackles the core challenges of energy management by seamlessly handling power-hungry equipment such as centralized AC systems, mission-critical servers, and elevators with remarkable ease.

Beyond reliable backup, PuREPower Commercial presents a compelling value proposition by enabling businesses to optimize energy consumption, dramatically slash peak load charges, and curtail costly diesel generator fuel expenses.

Its intelligent design allows for seamless integration with on-site Renewable Energy (RE) sources, unlocking the potential for even greater electricity cost reductions. At its core, PuREPower harnesses advanced high-energy density batteries, delivering exceptional power and longevity.