As part of the Institution’s Innovation Council initiative, KV Institute of Management and Information Studies recently organised a guest lecture on The Importance and Scope of Logistics in Modern Business.

The session was led by Ashwin Chakkalakal, CEO of Sendeasy Logistics, who provided valuable insights into the logistics industry. He explained how goods are exported through various modes—air, sea, and land—depending on the nature of the product.

Chakkalakal also highlighted key challenges in the logistics sector, such as delays, customs issues, and cost management. He offered practical tips for overcoming these obstacles effectively.

A significant takeaway from the lecture was the emphasis on building healthy employer-employee relationships. He stressed the importance of trust, communication, and mutual respect in fostering a positive workplace culture.

Additionally, he discussed brand promotion, effective marketing strategies, and the right approach to professional client interactions.

The session was both informative and engaging, offering practical business knowledge and motivation for aspiring entrepreneurs. It provided students with a clearer understanding of the logistics field and its growing significance in the modern business landscape.