Pressana Kia, an authorised dealer of Kia India, launched the all-new Kia Sorento at Merlis Hotel, Coimbatore, recently, in the presence of Sampath Kumar, Minister for Backward Classes, Most Backward Classes and Denotified Communities Welfare, TVK and Sri Giri Prasath, MLA, Singanallur.

Gaurav Kumar, Regional Sales Manager – Kia India; Senthil Kumar, Managing Director, Pressana Group, and Anish Pressena, Joint Managing Director, Pressana Group were also present.

The launch marks the arrival of Kia’s first hybrid offering in India. Starting at Rs.27.99 lakh, the Kia Sorento combines premium design, hybrid technology, advanced safety and intelligent features.

The SUV comes equipped with a Smartstream 1.6 Turbo GDI Hybrid powertrain, 12.3-inch HD displays, panoramic sunroof, ventilated and relaxation seats, Bose premium sound system, Kia Connect 2.0 and advanced driver assistance features.

Speaking on the occasion, Anish Pressena, Joint Managing Director, Pressana Group, said, “I am delighted to bring the all-new Kia Sorento to our customers. This launch is a proud milestone for Pressana Kia and reflects my continued commitment to bringing Kia’s latest and most advanced products closer to customers.

I invite customers to visit our showrooms and experience the Sorento first-hand, discover its hybrid technology, premium comfort and advanced features, and be part of this exciting new chapter in mobility.”

Pressana Kia will make the Sorento accessible to customers across its dealerships in Coimbatore and its other locations in Erode, Tiruppur, Pollachi, Karur, Namakkal and Ooty, further strengthening its commitment to delivering a premium Kia experience across the Kongu region.