Jos Alukkas opened its flagship store in Coimbatore at Oppanakara Street today (11th October 2025).
Brand ambassador and actor Madhavan inaugurated the flagship store and launched the Tamil edition of ‘Gold’, the autobiography of Jos Alukkas, Chairman of the Jos Alukkas Group.
The Jewellery Group’s Managing Directors, Varghese Alukkas, Paul Alukkas, and John Alukkas, were present on the occasion.
The event was graced by Ganapathy Rajkumar, Member of Parliament (MP), Coimbatore; Ranganayaki, Mayor of Coimbatore; and Vetriselvan, Deputy Mayor.
Spread across 8,000 sq. ft. and two floors, the new outlet is the largest Jos Alukkas store in Coimbatore, designed to offer a refined and elevated shopping experience.
The flagship space brings together the brand’s complete range of gold, diamond, platinum, and silver jewellery, spanning bridal, festive, and contemporary collections. Every piece reflects the brand’s hallmark craftsmanship, combining traditional artistry with modern design sensibilities.
Speaking at the inauguration, Jos Alukkas said, “Tamil Nadu has always been central to our growth story. It is here that we have the strongest presence and the highest number of showrooms. The people of Tamil Nadu, and Coimbatore in particular, have played a defining role in shaping the journey of Jos Alukkas. This lead store is our tribute to their trust and affection. It stands as a reflection of our continued commitment to serve this region with the finest techniques and designs.”
Madhavan said, “My association with Alukkas has always been deeply personal. Every time I step into one of their premier stores, I see how beautifully the brand connects emotion with craftsmanship. The new flagship store in Coimbatore carries that same spirit, where design and tradition come together to create something truly special for the people of Tamil Nadu.”
On launching the Tamil edition of Gold, he added, “Receiving the first copy of Gold is a proud and humbling moment. The book captures the extraordinary journey of Jos Alukkas and the values that shaped this legacy. It will stand as an inspiration for future generations who believe in hard work, vision, and the courage to dream.”
About the Autobiography
The autobiography Gold traces Jos Alukkas’ inspiring journey from his early years in Thrissur, Kerala, and the vision that transformed Jos Alukkas into one of India’s most admired jewellery brands. It also highlights his pioneering role in introducing 916 purity standards and BIS hallmark certification, which brought transparency and trust to the gold industry.
With the launch of its flagship store in Coimbatore, Jos Alukkas celebrates a legacy built on trust, artistry, and innovation, reaffirming its commitment to Tamil Nadu and its people through designs that reflect both heritage and modernity.
