This Diwali brought festive cheer to Indian traders, with nationwide sales reaching a record ₹6.05 trillion (₹6,05,000 crore), according to a recent report by the Confederation of All India Traders (CAIT).
This represents a 25% increase compared to last year’s Diwali sales of ₹4.25 trillion.
Out of the total sales, ₹5.40 trillion came from goods, while ₹65,000 crore came from services.
Popular categories that saw high demand included electronics, home appliances, fashion, jewellery, FMCG products, and festive decorations.
In addition, services such as travel, hospitality, beauty, and event management also experienced a sharp rise, showing that people were spending not only on physical goods but also on experiences.
CAIT attributed the record-breaking sales to a mix of factors, including a stronger economy, rising disposable incomes, and the impact of digital and online promotions.
The continued support for Indian-made products under the “Vocal for Local” initiative also played a key role in influencing consumer choices. As a result, local markets, small businesses, and artisans across the country saw increased footfall and better sales.
In its statement, CAIT said, “This year’s Diwali sales show the strength of India’s retail market. Traders across the country have done well, and more people are choosing Indian-made products.” The organisation also praised e-commerce platforms and digital payment systems for helping small and medium-sized businesses reach wider markets.
Overall, the strong Diwali sales reflect renewed consumer confidence and point to a positive momentum in India’s domestic economy. It also highlights the important role of the retail sector in supporting the country’s post-pandemic economic recovery.
