Flipkart celebrated its 5- year journey milestone through an event dedicated to Empowering India’s Artisans, Weavers, SHGs, Women & Rural entrepreneurs.

The event was attended by over 250 industry leaders, sellers, artisans, weavers, craftsmen and SHGs, aimed to celebrate and elevate the rich cultural heritage of India, which witnessed the presence of esteemed dignitaries, including the Jayant Chaudhary, Minister of State (Independent Charge), Ministry of Skill Development and Entrepreneurship and Minister of State, Ministry of Education, Govt of India; Atul Kumar Tiwari (IAS), Secretary, and MSDE; Sonal Mishra (IAS), Joint Secretary, MSDE. Flipkart’s Supply Chain Operations Academy (SCOA) exchanged a Memorandum of Understanding (MoU) with the Ministry of Skill Development and Entrepreneurship (MSDE) at the Samarth event with the mission to upskill thousands of employable youth across India.

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Under the Pradhan Mantri Kaushal Vikas Yojana (PMKVY) 4.0, this partnership aims to upskill thousands of youth across India, enhancing their employability in the e-commerce and supply chain sectors.

The Flipkart team provides a holistic experience and training to candidates with 7-days of intensive classroom training followed by 45-days of hands-on industry exposure at Flipkart’s facilities. This collaboration is poised to significantly contribute to the nation’s economic growth by providing specialized training and certification programs that prepare young individuals for successful careers.

Jayant Chaudhary, emphasized the government’s unwavering focus on skilling youth for global demands, aligning with the vision of a Viksit Bharat 2047. Commending Flipkart on reaching the 5-year milestone of its Samarth program, he remarked, “The Government of India remains steadfast in its commitment to empowering artisans and promoting the diverse crafts that are integral to our rich cultural heritage.

Rajneesh Kumar, Chief Corporate Affairs Officer, Flipkart Group, said, “At Flipkart, we believe in the power of preserving and promoting India’s rich cultural heritage while creating sustainable livelihoods. This Samarth 5-year journey milestone celebration event underscores our commitment to empowering artisans, weavers, and MSMEs across Bharat.”

Distinguished industry leaders such as Ateesh Kumar Singh, Joint Secretary, Ministry of MSME; Mahendra Payaal, Chief Program Officer, National Skills Development Corporation; Simmi Nanda, Co-Founder, Director, BeUnic; and Meenu Chopra, Executive Director – All India Artisans & Craftworkers Welfare Association explored the future of India’s artisan community in today’s rapidly evolving environment, the importance of skill development, and the significant role of e-commerce in expanding market access.